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ISSN 1004-9037
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Edited by: Editorial Board of Journal of Data Acquisition and Processing
P.O. Box 2704, Beijing 100190, P.R. China
Sponsored by: Institute of Computing Technology, CAS & China Computer Federation
Undertaken by: Institute of Computing Technology, CAS
Published by: SCIENCE PRESS, BEIJING, CHINA
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      07 April 2023, Volume 38 Issue 2   
    Article

    ENHANCING SUSTAINABLE DYNAMIC DIGITAL CAPABILITY USING STRATEGIC INTELLIGENCE THROUGH ARTIFICIAL INTELLIGENCE IN TECHNO-PRENEURSHIP
    Prof. (Dr.) Broto Rauth Bhardwaj, Medhavi Bhardwaj, H.L Neihsial, Rashi Jain, Shweta Sinha
    Journal of Data Acquisition and Processing, 2023, 38 (2): 2558-2595 . 

    Abstract

    The purpose of the paper is to study the drivers of digital start-ups and their sustainability factors. These factors influenced the outcomes of digital start-up using AI significantly during Covid 19 burnout, challenges, strategies and sustainable venture creation. Methodology: The present study uses the empirical methodology by analyzing the entrepreneurs’ data and allowing them to analyze external business environment for making the enterprises sustainable, including the various digital drives of the entrepreneur. Findings: The study findings show that the entrepreneurs’ digital drives including the degree of passion they have for creating and sustaining the vision, long term goals, and vision, mission and objectives (VMOG Model) of the enterprise can highly affect the outcomes of entrepreneurial sustainability. The study further shows that the leadership styles can also have great influence on how the ventures are created and sustained over the long periods of time. Implications: The managerial and research implications include the entrepreneurs in this modern era undergo altogether different challenges from what their associates encountered only ten years before. With the flow of information globally, ICT, interlinked networks and economies have drastically altered the avenues offered to the entrepreneurs, problems encountered, and the ways of starting business startups digitally (Roberts, 2001). However, there is a gap in the research literature that suggests ways and means for entrepreneurs to deal with the Covid burnout strategies and making their ventures sustainable no matter what, especially wrt to entrepreneurial passion and how that can help the nations to create more entrepreneurial environment. Originality: The originality of the paper includes the factors that motivate entrepreneurial passion among all the entrepreneurs.

    Keyword

    Sustainable Dynamic Digital Capability, Strategic Intelligence, International Entrepreneurial Ventures (IEVs)


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