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Bimonthly Since 1986 |
ISSN 1004-9037
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Publication Details |
Edited by: Editorial Board of Journal of Data Acquisition and Processing
P.O. Box 2704, Beijing 100190, P.R. China
Sponsored by: Institute of Computing Technology, CAS & China Computer Federation
Undertaken by: Institute of Computing Technology, CAS
Published by: SCIENCE PRESS, BEIJING, CHINA
Distributed by:
China: All Local Post Offices
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02 June 2023, Volume 38 Issue 3
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Abstract
Virtual reality (VR) has matured as an increasingly widespread technology in the hospitality industry, particularly in advertising and marketing. With VR, potential customers can experience a hotel or resort before even setting foot on the property. In this report, we will explore how virtual reality is playing a critical role for advertising and marketing in the hospitality industry, with the help of statistics and examples.
Keyword
Virtual reality, hospitality industry, marketing
PDF Download (click here)
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