Television news has been losing consumers in recent times. This paper focuses on the detailed attributes of television news and the implementation of the social media and the digital video format. The section has provided the qualitative information which is required for the completion of the research paper. The chapter has successfully delivered the approach for the different analytical factors for improving the current situations of television news in the industry the theoretical framework is also provided in this chapter properly. The positivism philosophy and the secondary qualitative data have been collected for the proper analysis of the subject. Digital content creation with the news is the major factor and this will help the companies to come out of this declining situation

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